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13/03/20

Rome, 20 March 2013: Michael Culture Workshop: Innovative services for tourism.

Organised by the Michael Culture Working Group on Innovative services for the general public in the framework of the AthenaPlus project

Europe is the first touristic destination in the world: in 2010, it was visited by almost half billion tourists. Cultural tourism plays a significant attraction role, and is estimated to account for around 40% of all European tourism.
Information and communication technologies have allowed the development of new services in the cultural tourism field, shifting from traditional to new ways of approaching cultural resources: digital tourism is offering great opportunities to renew and enrich the visitors’ experiences. Adapting to technologies and uses, it tends to become more and more connected to social media, geolocated, and in mobility. In the same time, it contributes to enhance cultural heritage attractiveness, sustainability and quality, and favours its accessibility.
Organized by Michael Culture Association, dedicated to cultural heritage valorization, this workshop, IN ENGLISH, aims at sharing best practices examples and innovative projects on digital tourism in Europe. 
Audience: Professionals from the Cultural heritage and tourism fields, new technologies and innovative services.

PROGRAMME AND REGISTRATION FORM


11/08/02

Council Conclusions on the contribution of culture to EU 2020 and on mobility information services

These two sets of Council Conclusions are now available in all EU official languages. On 19 May, the Culture Ministers of the EU Member States adopted Council Conclusions underlining the important contribution of culture to the smart, sustainable and inclusive growth objectives of the Europe 2020 Strategy. These conclusions highlight that according to latest studies the cultural and creative industries contribute 4.5% to Europe's GDP. On the same day, the Culture Ministers also adopted Council Conclusions calling on the Member States and the Commission to facilitate the provision by mobility information services of comprehensive and accurate information to artists and culture professionals seeking to be mobile within the EU.


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